Development-- The concept of Eleven Four

(2013,Fuling)

(2013,Fuling)

After researched the works from Erberto Carboni, I decided to use different materials to tell the story behind my brand. I hope that after people read the storyboard, they could understand what is the big idea. 

In order to present the clear concept, I use photos to explain the story behind the entirely brand. I ask my classmates help me take pictures for explaining the new idea behind Eleven Four. 

GO TO THE WEBSITE TO SEE MORE: 
https://sites.google.com/site/elevenfour411/about